The College Application Month Initiative comes at a critical time in our state’s history. Overwhelming evidence reveals that higher levels of education lead to greater prosperity and competitiveness in the knowledge economy. However, South Carolina is well short of the national average and behind the national leaders in the proportion of adults who hold graduate/professional and baccalaureate degrees. At the associate degree level, South Carolina exceeds the national average but is well behind the leading states. College Application Month is designed to expand statewide college access and awareness.